Ultimate
Education
Рост выручки онлайн-школ
в составе холдинга за 2021
+122%
Students
  • TOP-5 rating for the quality of training organization in the AVE segment
1259
Teachers
and curators
Profiled
community
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245
Educational
programs
  • No. 6 in the ranking of large EdTech companies in DPO (Smart Ranking 2022)
Юриспруденция
Фин. грамотность
Психология
Fashion
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1
mln +
thousand +
300
EdTech
Development
Trends
Market Review
The education market has changed dramatically over the past decade. Knowledge is power, and it has only grown in importance in today’s digital world
Compounded annual market growth rate
+16,3%
Market dynamics
Although online education has grown by leaps and bounds, the sector still represents a tiny portion of the education market. As digital trends continue to proliferate, we expect the online education sector to grow by 43x and represent half of the education market by 2030
Traditional education
Online education
Consolidating under a holding structure
We’re combining controlling stakes of the most promising and leading online education companies in Russia under one holding structure
Holding structure
Fragmented market
There are ten sub-sectors underlying the burgeoning online education market
This means that there is a huge white space for new ideas that have the potential to impact millions to emerge
Reasons for consolidation
Entrenched leaders
In the various sub-sectors of the online education market, there are large, entrenched players to compete against
Small players typically do not have the resources or capabilities to compete
Narrowed Focus
Most online courses and platforms have a very narrow focus and audience
For many of these platforms, the focus has been on basic knowledge for beginner users, and thus they miss out on advanced users and niche users
Assets
The Ultimate Education holding structure comprises leading companies with strong founding teams, quality products and successful business models.

These companies are key opinion leaders in their fields and backed by large and active communities
Holding assets
Assets
Moscow Digital School
Educational ecosystem in the segment of white-collar professions
Courses
35
Experts
49
Students
3.8К
43К
Students
366
Experts
33
Courses
Practice-oriented School of Business for the Fashion industry
Fashion Factory
16К
Students
212
Experts
58
Courses
Marketing training center with course certification by the Netherlands Institute of Marketing - NIMA
MAED
180К
Students
278
Experts
43
Courses
School for creating games, from concept art and 3D graphics to game design and programming
XYZ
35К
Students
76
Experts
23
Courses
Online school for psychologists and coaches
Psychodemia
Strategy
Ultimate Education
Strategy
By leveraging the combined expertise and resources of the entire holding structure, we accelerate the growth of our underlying portfolio companies
Fund
Expertise
Team
Project
Community
Influencers
Team
Founder
x10
Community-focused
Search for well-known players in their field, with an emphasis on quality, reputation and an already formed community
Marketing and positioning
Designing effective branding and marketing strategies and optimizing customer acquisition costs
Single cost-center
Outsourcing and centralizing all auxiliary processes to reduce operating costs
Standardized reporting
Streamlining the reporting process to make planning efficient and decision making effective
What we look for
We invest significant amounts of funds, resources and time to help turn our partner companies into future leaders of the new economy. We have meaningful “skin in the game” and as such, have a very strict and rigorous set of criteria that must be met before we decide to work together
Requirements
1
2
3
Founder's expertise
One of the founders must be an expert in the subject area of the product​​.

The founder’s expertise has to be recognize
Revenue stream
Stable revenue of over 5 million per month from a product line of 3 or more online courses

Long term potential of expanding to 30 in-demand products
Product quality
Every aspect of the product, from program relevance, speaker professionalism to student support has to be top-notch
Honest marketing
Ethical and effective advertising where offers and messages communicated correspond to product benefits and features.

Absence of open negativity
Own media
There is at least one social media channel with regularly published content and an active community.

Built-in email marketing
4
5
Requirements
Business value growth
We help companies turn complex scaling goals into a set of clear, feasible steps, build financial discipline and introduce a culture of partnership. Together, these will drive a significant increase in the company's revenue and value in a short time
Founder's expertise
One of the founders must be an expert in the subject area of the product​​.

The founder’s expertise has to be recognized by the industry
Revenue stream
Stable revenue of over 5 million per month from a product line of 3 or more online courses

Long term potential of expanding to 30 in-demand products
Product quality
Every aspect of the product, from program relevance, speaker professionalism to student support has to be top-notch
Ultimate Education is an educational company founded by the Ultimate Capital fund in 2020 and uniting promising EdTech projects in the following areas: design, marketing, game development, psychology, fashion and programming.

The mission of Ultimate Education is to ensure that the high standards of learning in the online education industry are met.
Карта сайта
Активы
Контакты
Address: Moscow, Dmitrovsky pereulok, 9, 2nd floor


Tel: +7 (495) 789 88-80
We are interested in everything new and technological. Have an idea - write to us. invest@ultimate.capital
For the media:
pr@ultimate.capital
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